Coaching is a form of activity through which the coach helps the coachee to reach the coachee’s goal. The aim of coaching is to help the coachee take responsibility for him/herself, his/her life and his/her actions.

In coaching, the coachee realises the essential things that are important to him. The coach’s task is to help the person being coached to make realisations, to identify his/her own starting point, to clarify a functional and inspiring goal for the person being coached and to build an action plan to achieve his/her goals.

Coaching can be compared to a doctor and a personal trainer. If your body is “broken”, you go to the doctor. If you want to get your body in shape, you hire a personal trainer. In other words, if you are “broken”, you go to therapy. In therapy, you go through your past and use it to try to find healing and balance. You choose coaching when you want to get your life in order or you want to achieve your dreams. The key to coaching is that you yourself have the will and strength to move forward towards your goals.